Shopify is one of the most popular eCommerce platforms, allowing numerous entrepreneurs to build and manage their online storefronts. To grow your Shopify store, you require various types of marketing apps.
In this blog, We will introduce to you some of the best marketing apps to help you ensure consistent growth of your Shopify store.
Top Shopify Store Marketing Apps for 2024
SpeedBoostr: Improve Google Page Speed
Developed by WebPlanex, SpeedBooostr is a fantastic app along with rich SEO features, which helps your store to increase Google page speed. High-quality images are essential to entice customers but can be the reason to affect your page speed, which leads customers to abandon your site as they dont want to waste their time. This app includes a smart lazy load technique that compresses images without compromising the quality and reduces your page load times, resulting in reduced bounce rates.
This app has numerous SEO-friendly features that improve your SEO score, which lead to increased visibility across all channels, thereby enhancing user engagement.
SpeedBoostr app has two plans: Basic and Advanced. The basic plan starts at $9.99 per month, and the Advanced plan costs $29.99 per month.
Klaviyo: Ideal for Email Marketing
Klaviyo is the perfect email marketing solution, which can be seamlessly integrated with your Shopify store. By analyzing customer buying behavior and past purchasing history, it sends emails to customers that personalize their experience.
Klaviyo app helps you automate email campaigns, including abandonment cart reminders and personalized recommendations. It also offers a comprehensive analytics dashboard to track the performance of your campaigns and provides real-time data, which helps you alter your strategies accordingly. As a result, your Shopify store sees a jump in customer engagement and retention, thereby increasing sales and a loyal customer base.
It is easy to use and implement. It is the best marketing app with affordable pricing for your Shopify store.
Kaviyo is free to install. It doesn’t charge money for emails to 250 contacts. While its basic plan starts at monthly $20 for 251 to 500 contacts.
Back in Stock Restock Alert: Sends Automatic Notifications
The Back in stock restock alert app is highly useful for those store owners who are looking for substantial options to increase their sales. This app enables you to retain sales even if the products are out-of-stock. In the event of the most demanding products being restocked or out-of-stock, the app’s auto alerts feature automatically sends alerts to customers who are likely to make a purchase through emails and SMS. This compels customers to revisit your store and finalize the purchase.
Notifying customers about the availability of their favorite products makes customers relaxed and satisfied, leading to retained sales. Moreover, through this app, customers can receive customizable alerts through email or SMS, with the option to select their preferred notification channel within the app.
Why this app can be the right choice for Shopify marketing is because the automatic speed with which this Shopify marketing app sends alerts is its biggest plus point.
The Back in stock restock alert app is free to install. It has three plans: Lite, Small Business, and Medium Store, which cater to the needs of everyone. Its Lite plan starts at $19, followed by Small business $49, and Medium store $69 per month.
Cashback Wallet: Boost Customer Engagement
Cashback Wallet, created by WebPlanex, offers substantial cashback rewards , leading to higher customer engagement. This app provides customers with rewards, such as coupons, POS rewards, membership benefits, custom rewards, and shipping rates.
This app includes different types of programs like reward programs, membership programs, referrals, VIP tiers, digital wallets, custom, and cashback programs, which attract customers to buy more products from you. Offering rewards to consumers is the best way to promote your brand and thereby increase sales.
We recommend you use this app as it helps you run an effective cashback campaign to attract customers and drive repeat purchases.
In addition to a free plan, it offers three paid options: basic, medium, and advanced. The basic plan starts at $9.99, the medium plan at $19.99, and the advanced plan at $49.99 per month.
Shopify Bundles: Enhance Average Order Value
Created by Shopify itself, Shopify Bundles is a free app, which enhances your store’s AOV (average order value) with product bundles. By offering curation and discounts on products, this app encourages customers to make more purchases. Its user-friendly interface allows you to create new bundles promptly and manage them efficiently. The features of this app accurately manage both bundles and individual products in the inventory and provide real-time information, making sure your stock levels remain well-maintained.
Shopify allows you to set up fixed products and multipacks directly from the Shopify admin, enabling your potential customers to choose product variants linked to your bundle. Most importantly, there is no need for coding for creating bundles.
The product bundles can be easily accessed by customers with external channels like Facebook and Google, helping you to support your marketing efforts to flourish your Shopify store.
WpAppBuilder: Facilitates Seamless Creation of Mobile Apps
WPAppBuilder is a platform that allows you to create mobile apps for your Shopify store without any coding required. It uses a drag-and-drop interface, making it easy to use even for those with no programming experience. The builder also includes features like push notifications, pre-built themes, social media login, and multiple language and currency support to enhance your app’s user experience.
On top of that, a faster and more seamless checkout process within the app allows customers to complete the purchase quickly, leading to an enhanced experience and conversions.
Conclusion
By using these Shopify marketing apps, you can significantly enhance your store’s online presence and drive sales growth. Apps like Klaviyo specialize in personalized email marketing, while Back in Stock Restock Alert effectively manages alerts and retains sales. Shopify Bundles maximize average order value, and SpeedBoostr optimizes Google page speed for better search engine visibility. Cashback Wallet fosters customer loyalty through rewards, and WPAppBuilder enhances your reach to mobile customers. Together, these apps offer unique marketing elements to attract, engage, and retain customers, leading to the success of your Shopify store.
By carefully selecting and implementing these tools, you can effectively boost customer engagement, increase sales, and build a strong brand presence in the competitive eCommerce landscape.
